08/06/2009
John Nicolai, the founder of the philosophical strategy behind the international company Firm Steps, stressed the importance of adhering to ethical business in order to achieve success. He said the global economic crisis is a clear example of non-compliance in the areas of business ethics.Nicolai said during the lecture recently held at Asharqia Chamber that, "Commitment to business ethics by an individual leads to long-term success and happiness."
Nikolai called for the need for individuals and institutions to commit human resources management to stress ethics which will result in increased productivity and profitability. He said that in order to improve human capital we have to work in stages. Beginning with an analysis of needs and challenges, then designing appropriate programs and interactive training, and finally entering the implementation phase.
He stressed that change is hard work that requires time and concentration. Success in this area requires different approaches and not the adoption of one typical academic approach. It is an interactive process of ongoing workshops and programs. Nikolai noted the importance of finding the right balance between achieving objectives and the needs of the individual.
Mr. John Nicolai is an expert in international business in Europe and Asia, and an expert in neurological programming. Nicolai has focused his skill on helping individuals and organizations to achieve their goals and achieve change quickly in order to solve difficult economic problems. He said that "most people tend to focus on problems, negative consequences, stagnation, and frustration. However, focusing on a solution strategy brings about positive and constructive results.
