On Tuesday evening, January 30, 2019, Asharqia Chamber organized a workshop as a part of the activities and programs of the Hospitality and Entertainment Committee, under the title, "Applications to connect restaurants, cafes and market challenges" at the headquarter of the Chamber.
The workshop witnessed the participation of a banner of interested individuals and specialists in the Entertainment Sector.
During the workshop, the Chairman of the Board of Directors of Asharqia Chamber and the Chairman of the Hospitality and Entertainment Committee, Hamad bin Mohammed Al-Boali, stressed the importance of the sector in the national economy.
He pointed to the growing development that is witnessed in the Kingdom, where the size of the sector reached about 79 billion riyals.
Al-Boali said that these applications provide a competitive advantage in the market, and the attention of the target audience is particularly high.
It is related to the size of the sector and the high annual sales value of restaurants, especially fast service restaurants, which increase at a compound annual rate of 7.3% to reach 22.1 billion riyals by 2021, as well as the growth of sales of full-service restaurants to reach 42.3 billion riyals by 2021.
This indicates that the sector is a major player in the input of the national economy, like the rest of the other sectors in the Kingdom.
He added that the Committee is working to discuss all the details of the sector through an operational plan that will be full of events, and programs.
It will also bring challenges to the table of specialists and officials in the region and beyond in order to serve the sector and develop the mechanism of work.
So, the local investor can provide the distinctive product and the service that is financed by.
The workshop hosted Ibrahim Al-Jassim, founder of HungerStation, which is an application that specializes in delivering food's orders from restaurants.
Al-Jassim spoke about the beginnings of the company and highlighted the challenges faced by the company in addition to the most prominent features of success in the sector.
He stressed that the size of the restaurant and entertainment sector is very large and faces great pressure.
He pointed out that the companies of the sector that have achieved successes have been able to overcome many of the challenges by renewing their ideas and expectations to keep pace with the modern era and technological development through taking into account the concerns and desires of purchasing power.
Al-Jassim said that HungerStation benefited from the observations and inquiries received from its clients in order to develop its work and the level of service it provides them.
He pointed out the need to listen to all the observations and all around you so that you can continue the same level and also can constantly update the services you provide.
Al-Jassim said that the company faced a number of challenges at the beginning of its business and was able to overcome them after the scrutiny that led to the provision of what the customer does not expect and this is the secret of excellence in the company.
He pointed out that the company has been and continues to invest in marketing for its services in order to promote what it offers and to be present to the expected customers as well as helping to improve the delivery of restaurant orders in the Middle East.
Al-Jassim pointed out that the website of HungerStation attracts on a daily basis many customers, investors and owners of major restaurants, and is required in the market for ordering food through the Internet within the Kingdom.
It depends on a number of reasons, including the tendency of Saudi youth to buy food from a series of international brands, as many prefer to request the delivery of food to where they are instead of eating it out, and the social lifestyle of the Kingdom, which focuses on meeting and gathering friends and family in majlis and diwaniya.
HungerStation is an electronic platform that allows its customers to order meals and foods from anywhere in the Kingdom, and deliver them directly to them.
