Under the patronage of
the Prince of the Eastern Province, with the participation of more than 250
families and 14 productive families and the Centre for Development
Under
the patronage of His Royal Highness Prince Saud bin Nayef bin Abdulaziz, Prince
of Eastern Province, and in cooperation with the Dhahran Expo company, Asharqia
Chamber launches on Tuesday, the activities of the Productive Families Exhibition
(Sanati) 2016, for 5 days, starting tomorrow, Tuesday 13 until December 17,
2016 .
The
Exhibition features more than 250 productive and family and craftsman and 14 Association
and the Center for Community Development, in Dhahran Expo company, Dammam Khobar
coastal road.
The goal of the
exhibition is to enhance the culture of business pioneering within the Saudi family
and encourage them to establish domestic investments,
Also helping with training and qualifying to have a role in the economic improvement
in the country.
According to the chairman of Asharqia Chamber, Abdulrahman bin Saleh Al Ataishan,
will extend the exhibition from 13 to 17 December, so that families can view
all of their products, adding that there is an intense preparations of center to
launch the exhibition second edition properly.
Al Ataishan said that the Chamber has
adopted a strategic plan for the progress of the productive family sector, based on tiny
projects that represent a strategic choice in the kingdom vision 2030, thus the
Chamber continued to support productive families by training and qualifying, also the marketing the
establishment of exhibitions to display community products they offer, stressing
that the organization of such exhibitions comes within the Chamber keenness for
the support of projects, programs and events with national efforts to improve
the sector supports the national economy and social system, pointing that the
productive family sector plays a major role in the fight of unemployment and
reducing the demand for government jobs, in addition to being a channel of
investment that achieved added value to the national economy.
The Secretary General of the Chamber, Abdul Rahman bin Abdullah Al Wabel, said
there are many features the productive families would gain by participating in
the exhibition, namely is the direct dealing with the consumers through direct
sales, in addition to awards and cirtificates, referring to the catalog
directory which will be distributed to the visitors, noting that it introduces a
total guide for each participating family, through which the public would have
a direct communication after the end of the exhibition with the productive
families, specially that the guide, includes a description of all the productive
families and their products and means of
communication later.
Al Wabel pointed that the productive families do manufacturing
and sales together, and because of their experience in the manufacturing
process was the focus of the programs on the improvement and the copied product
awareness and how to train them to be creative in their products, and the sales
task was in providing families with the arts and skills of sales, according to
the latest direct sales arts, pointing that the Chamber followed a new developmental model in
the second edition of Sanati 2016, using training and qualifying as means to enable
the productive families to an active participation in the exhibition.
Al Wabel, expressed his hope in the success of the exhibition
to achieve its purpose towards an effective participation by the productive
families, being supportive to these families and contributes in the improvement
of its activity and marketing their products, praising the patronage of the Prince of the Eastern Province of the
exhibition and his keenness to support all of the that would add a value to the
national economy.
