• Corona crisis increases the sales of many Saudi companies

    27/04/2020

    ​In the direct meeting organized by the Asharqia Chamber represented by the Small and Medium Enterprises Development Center:​​

    Corona crisis increases the sales of many Saudi companies​

    ​Companies face many challenges, treating them "proper planning"

    The direct meeting organized by the Asharqia Chamber represented by the Small and Medium Enterprises Development Center on Sunday evening (4/26/2020) stressed the necessity to deal with the details of the current Krona crisis with the utmost logical level, and that the optimism is based on basic essential data in this regard.​

    ​The guests of the meeting CEO of (OTO) Mohammed Al-Razzaz, the consultant and general manager of (KONIS) for the Gulf States, Abdullah Al-Khaldi, stressed the importance of having plans to work in the medium and long term .. stressing the distinction of the Saudi precautionary experience on the health and economic levels​.

    The meeting, which was titled (innovative solutions for business continuity for small and medium enterprises in light of crises) was moderated by the head of the Saar International Group Hatem Abu Alou, as a number of proposals were presented for business continuity, including those that affect human resources, including those that affect the mechanism and method of activity.

    On this side, Muhammad Al-Razaz said that the situation is difficult, and we have to assess the situation in a logical manner, because we are in a real crisis, affecting all institutions, especially the large ones, by virtue of having a large number of employees, but at the same time, we must be well aware that we are not the only ones in this The situation is, it is a global crisis that includes everyone, yet we see that there are good opportunities that we must monitor and promote​.


    ​​He said that one of the solutions that took place during the crisis was that some companies transformed their sales representatives into commodity delivery staff and that a company specialized in partial recruitment of restaurants employed an additional number of professions of delivery representatives to restaurants to meet the need of the delegates, as well as the case, we found that some companies turned To companies leasing labor, in addition to that some companies have turned to electronic selling and have benefited from the services of companies that support such an approach and develop electronic solutions for them.​

    He pointed out that the Kingdom's experience in dealing with the crisis deserves the world to stop and study it, we have steps to deal with the crisis in terms of health and economic terms, and indeed we have seen that some companies have benefited from the crisis and increased their sales, and now have another problem in employment.

    For his part, Abdullah Al-Khaldi said that the situation confirms the rule: “ one of them good problems.” The crisis emphasized the need for flexibility in companies in more than one location such as supply chains, distribution departments, data, and so on. Companies must know the locations of their shortcomings and work on processing. We have witnessed many institutions that have taken several measures due to the crisis, for example, restaurants have established extensive relationships with a large number of applications directly without intermediaries, and therefore the crisis was a source of a more practical approach to the activity.​

    ​And he stresses the need to grow with the customer base through the clients themselves, and focus on any existing source of income instead of looking for new sources of income,


    The two parties agreed on the necessity of trust in God, and that any action taken to deal with the crisis and provide a solution for institutions or citizens is at the heart of religious, moral and humanitarian responsibility.​



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