Al-Sufyani: The periodic evaluation of companies is safety for the present and future
Administrative advisor Abdul-Basit Al-Sufyani stressed the importance of a state of evaluation with companies, and that the process is permanent and continuous, but it is confirmed during crises. He explained that the evaluation is a comprehensive examination of the company’s situation based on specific and defined criteria, which reads the current reality and maps the future picture.
This came during the directly transferred lecture organized by the Asharqia Chamber represented by the Center for Small and Medium Enterprises Development (Sunday 3/5/2020), as Al-Sufyani explained that management scientists see that the evaluation of companies is more like a comprehensive health examination, which a person must conduct from time to time to check on Its health, and they see that companies are a vital entity, that is, a defect somewhere that affects the entire system, so they called the evaluation the term "health" of the organization and by that they mean the organization's capabilities to perform its tasks assigned to it, in a way that guarantees the safety of performance and competition today and in the future
Al-Sufyani said in the lecture titled (the need to evaluate the company in an organizational way in crises), that companies are nothing more than plans, resources and working methods that move within a specific environment and are affected by the external environment, which includes politics, economics, society, legislation, technical development and so on. He explained that some factors (such as the political environment or legislation, etc.) can not be affected by any company as well as controlling it, and the companies do not have more than a response to it and good reading, but some other factors can be monitored and plan to deal with them such as competition and resource movement and sources.
The lecturer reviewed a number of evaluation methods, the most prominent of which is the method (sot) method of change management and management of institutional evaluation, and he sees the best and most comprehensive of the seven-way McKinsey method, which believes that companies consist of seven components (plans, structuring, systems, business methods, human resources, skills, shared values), and for evaluation to take place, a set of questions and notes should be directed to each of these components, which each affects each other
He believes that each company must have (strategic plans) based on numbers and planning mechanisms so that they are comprehensive and integrated, with clear objectives and written operational manuals. Accordingly, each company must have a clear and specific (structuring) of tasks and responsibilities in accordance with clear written (systems) and policies, according to which (working methods) are determined, and the status of (human resources) and its mobility according to any (shared values) such as responsibility, transparency and so on.
In order to assess, records said that each of these items raised around him a number of questions for the purpose of assessment through which knowledge of the current situation (positively and negatively), and then the evaluation and correction.
