12/09/2024
Asharqia Chamber reviews successful investment opportunities in the fashion sector
Asharqia Chamber, represented by the Women's Empowerment Center, organized a lecture on Monday, September 9, 2024, on investing in the fashion sector at the Chamber's branch in Qatif Governorate, presented by Zahraa Al-Hussein, Managing Director and Founder of Zahraa Al-Hussein Fashion Projects Management Foundation, in the presence of a number of interested parties and entrepreneurs.
During the lecture, Al-Hussein discussed the market study and trends related to investing in the fashion sector, methods of building a network of relationships and their impact on the success of the investment, and the mechanism for developing a brand for products related to fashion.
Al-Hussein stressed that the network of relationships works on positive recommendations for projects, learning, opening new investment opportunities, and supporting and empowering individuals and organizations to continue their presence in the labor market, in addition to the fact that 65% - 80% of employers rely on the skill of relationships in employing successful competencies in their projects through nominations from trustworthy people according to studies and surveys.
The trainer Zahraa explained that the brand development plan depends on the goals and decisions open by the investor, the reputation and quality of the product offered, the desire and ability to develop, and the full belief in the importance of the process of preserving the brand of the investment opportunity, which contributes to its success and continuity. It is noteworthy that the program comes within the activities of the Asharqia Chamber to empower and support women's partnership in the business sector and the labor market, maximize the impact of contributing to supporting human capital, and maximize the impact of training and rehabilitation programs in the labor market, which contributes positively to Saudi Vision 2030.
